SERP: acronym for Search Engine Results Page. This is the results page are the search engines (Google, Yahoo, Bing ...) returns when someone performs a query to the search engine.PageRank (PR) is a system of reviews of the Google site links and have values from 0-10. Your page more and get more quality links pointing to the critical level of your site growing and have a higher value.Bounce Rate Is the percentage of people who click on the website and then discarded, i.e. they do not look forward to the next page on the web. We need the percentage of Bounce Rate as low as possible, from an average of 51%-70% is ok, over 70% of the need to review the content of the website.
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