Thus in the flyer for this object, the uses of elements illustrates the necessity of buying insurance products, and the benefits they achieve when making the purchase. Based on the influence of Classical conditioning principle mentioned above, the designer uses the elements of color such as red, black, blue, repeat several times to increase the viewer's attention and stimulate them to keep in mind about the message to convey. Because the Thinkers who think and requires long-term product, they will consider when choosing what you want to buy should the designer used colors, images to create push the Viewer to read the contents of the leaflet
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