Unilever's name is no longer strange to consumers in Vietnam. Unilever is a global group of Britain and the Netherlands on the world famous manufacturing sector and FMCG products include health care products and personal hygiene, food, tea and tea drinks. Unilever's brands are consumer and widely accepted worldwide as Lipton, Knorr, Cornetto, Omo, Lux, Vim, Lifebouy, Dove, Sunsilk, Clear, close-ups, pond's, Hazeline, Vaseline, ... with the revenue on the millions of dollars for each brand and demonstrates Unilever is one of the world's most successful companies in the business of health care consumers (Personel Care). Along with Proctol & Gambel (P & G), Unilever is currently the largest company in the sector 2 consumer in the world. Multinational corporations are very focused on business expansion and set more ramifications in the world to dominate the market. In the early 90s, Unilever decided to tap into the Asian market. Unilever Vietnam was established in 1995. In the same year, they built Lever Haso and Lever Viso to manufacture and distribute international quality home and personal care products at affordable prices to Vietnamese consumers.
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