Currently, the process of globalization are taking place in a powerful way and with the amount of customer demand increasing, foreign firms tend to invest and expand the market in other countries. If successful, not only their income will rise higher but also help them expand markets and create the reputation for the company. However, there are a lot of companies have failed based on investment and sell their products to other countries due to many reasons. In it there are 3 reason is considered the most important cause of failure for the company.
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