Political environment: green consumer are the Government mentioned first in the green growth strategy in September 2012, and the Government also are building green development programs the vision 2020. On legal, Vietnam join the International Declaration and action plan on sustainable consumption and production in 1999, with the text related to legislation protecting the rights of consumers; The law on the use of energy saving, efficient ... Some specific programmes were implemented: Government program ecolabel (Ministry of natural resources and the environment); Energy saving Label program (industry); Eco-labels for tourism ...
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