Companies Board of Directors are aware this is an important factor to help businesses thrive in the current period. So the leaders also had many forms of advocacy, education, communication, reward .... Make each staff employee pride in the tradition of the company, about what the company has done thus aware of common responsibility, conscious shouldering more and strive to accomplish goals Overall, the construction and development of more powerful company. The role of company leadership is not only reflected in the creation, management and communication of traditional cultural values, but also reflected in the change old ones to fit the new situation in the field where culture does not support or even opposed to the strategy, the new development trend of the business.
3.1.2 The corporate culture characterized by the power company Vinh Long:
As a member of the Corporation Southern Power should cultural power company Vinh Long is based on the basic cultural foundation of the electricity corporation in particular and southern Vietnam Electricity general. So as the other member companies, power company Vinh Long firstly prides itself in her particular culture electricity industry. Besides, the Electricity of Vinh Long also build and cultivate more of their own culture.
3.1.3 The characteristic visual corporate culture:
3.1.3.1. Ritual:
Vinh Long Electric Company regularly coordinate with the Trade Union launched emulation and registration plates perform work, the active response of the movement to make achievements in practical celebrate events important political events of the country every year, such as: making achievement to welcome the Spring; Southern anniversary of the total liberation 30/4, International Labor Day 01/5; anniversary birthday Uncle 19/5; anniversary of the establishment of Vietnam Trade Union 28/7; celebrate the National Day of the Socialist Republic of Vietnam 02/9; traditional day Vietnam Electricity (21/12) ...
3.1.3.2. Traditional songs:
EVN STRAIGHT TOWARDS THE FUTURE
Music and lyrics: Tuan Hung
From dazzling light electric current civilization.
Thanks to light electric current is no longer night,
we go to road for national glory
Photoelectric downs was still confident ahead.
Because rich beautiful fatherland, because happy people, life as the river current lack of lack of water.
Let's common across the countryside far step to build up the power sector projects which we do.
From the remote mountainous frontier islands where the match off the waves.
From the factory to the site.
Where city or domain throughout homeland
Where have we lit belief sonorous sonorous singing marching song along years.
Each line to all parts of the earth.
Love fresh coat color orange hue
Vietnam Electricity Construction sagas ever.
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