As for the "Emotion in Typographic design: An empirical examination" (Beth E Koch), the focus is on assessing the response of the participants for each character and results be considered in pairs. The limitation is the author mentions in his links section quite Overview: because of the higher animals, so people are more emotional state as well as the ability to identify emotions by ourselves. In addition each person's feelings can change the lien and is dominated by a variety of factors should the final results of the experiment also may not be completely accurate.
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