I. introduction the issues related to corporate culture.1) the importance of corporate culture.Enterprise culture is the basis of longevity and development-is the element gold of success on all the long way of development of the business. Currently, in the process of international economic integration, every business must pay attention to the construction of enterprise culture from basic things such as the proposed specific plan of fostering the spirit of responsibility of workers aims to stimulate creativity, say cave hidden deep within every human being. Because according to current trends, human resource is the people, so the corporate culture is the most invisible venture cord, connect the new human resources into a sustainable business. A business if not build yourself a culture, language, lifestyle, information are generally called the business knowledge hard to stand and survive.
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