With the trend of open development, global integration and market opening distributed under the roadmap commitment to join the World Trade Organization (WTO) has created fierce competition for business sector Commerce.
The competition represents:
- Number of companies involved in major markets.
Due to the development needs of the economy, the number of companies involved in commercial business in the years to rise increases competition, as more and more enterprises in the total number of customers and a constant resource.
- slow growth market.
Due to economic crisis in the past three years was slowing market, supply exceeds demand made businesses have to compete more aggressively to occupy market share.
- Cost of goods conversion low.
Many items have similar characteristics but goods originating in countries with cheap price, so customers easily switch used to create the level of competition will be higher because the manufacturers have tried to retain customers.
- The ability to change the strategic high.
For gaining market share in many businesses to change the strategy to increase the edge Painting in the industry, such as the acceptance of selling below cost, increased promotional items to customers.
- In recent years Vietnam's economy in general and industry in particular trade has grown strongly thanks to the contributions of many branches in all three fields of agriculture, industry and services, but of trade activities in the context of international integration more difficult. Competition will take place tougher, with many more opponents, on the intensive margin, wider. With the implementation of the commitments of WTO members, particularly the work to be sharply reduced import duties, extensive open economy, including opening up the sector to trade in goods and services sensitive high feelings such as banking, insurance, telecommunications, energy, transport, courier ... he calls this sentimentality rapid overseas expansion but the market structure is still inadequate; ability to actively seize the favorable opportunity and make full use of the advantages of the bilateral trade agreements, multilateral and regional penetration and exploitation of export markets is limited. Both exports and imports are dependent on a number of markets and therefore easily subject to impact from the fluctuations of the market.
đang được dịch, vui lòng đợi..