In the service sector, especially chain restaurants like KFC food is our major segments based on food preferences, income and geography because if deeper segmentation by gender and age, it will inadvertently reduce the size of the servings that KFC is aiming den.Ly so simple as a dietary needs might include fried chicken, French fries, soft drink and a section of men and women, children, bar middle-aged and not really much different, when you want to eat, they will all go to restaurants where most convenient for them.
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