Pricing strategy: the goal of the company is the product of good quality and competitive price should save the cầnnghiên response of the customer in the correlation between the level of satisfaction of the quality in all three product lines.Distribution strategy: reviews the results of business activities of the Distributor to have book sales support cấuchính as the discount according to the sales, billing time ... at the same time consider expanded distribution networks in order to reduce shipping costs.
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