E-CRM is defined as a combination of plans, strategic customer relationship management with the technology and digital, typically the Internet. In the E-CRM, the company will use digital technology to manage customer relationships while upgrading and development of goods sold to customers, furthermore, the used to encourage customers to continue to use the online services of the company (mail, website, community pages, etc)
Customer selection
is defined as a carefully selected segments in customer factor, after that the company will hit a specific target to be able to easily build good relations company with customer segments. In other words, the customer selection of companies will determine the type of target customers of the company and since then the company will develop products and services tailored to client objectives. Typically, the target customers are companies selected based on their valuation (depending on the quality of products and services and completion time), in addition to relying on the life cycle (periods any time during the life cycle of the customer will have the potential relationship with the company, where customers have long-term relationship with the company)
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