Business operations can not be excluded from the market and they do not operate in isolation but taking place in relation to the market with the external environment of the Company. Therefore, besides the functions of finance, production function, HR function, the function of important and indispensable to ensure business survival and development of executive function such as marketing . Functional connectivity of business activity with the market, with customers, with the external environment to ensure business activities of enterprises market-driven, take market-demand client basis for all business decisions. Activity in the corporate marketing plays for the decision to the press of business in the market. Starting from market research, establish a list of goods, to perform manufacturing, distribution and sale of goods when marketing activities are continuing to marketing management functions related to the field Additional corporate governance and it has the role orientation, incorporate other functions to not only to entice customers, but also to find effective tools to meet the needs of customers, thereby ensuring that profitable for the Company.
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