for example, a number of people when buying products in Milan, they would have thought that this is a fake coffee because the price is too cheap. In addition to customer segmentation factors also affect the business range of Milan. According to a survey from VnExpress, 2012, given that most of the guests coffee consumption phề article is in the age of 25-50 and some in age 50-60, and this can help for Milano can develop its products and targeting the right audience need for companies
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