PART 2: Filling in the blanks (2 po

PART 2: Filling in the blanks (2 points)
1. commercial services; education
2. foreign markets; affect
3. deregulation; unskilled jobs done
4. manufacturing organizations; personnel or staff
5. Top managers; public authorities
6. great many people; international marketing
7. decision-making; self-discipline.
8. weak and vulnerable; self-discipline
9. computers and robotics; boring, mindless, repetitive and mechanical
10. repetitive jobs; different repetitive jobs
11. division; category of car
12. consequently; even though
13. target market; goods or service
14. productivity; throughput
15. task-oriented logic; line superior
16. file maintenance; proof-reading
17. mobiles phones; developing rapidly.
18. Small suppliers; their facilities
19. half – finished items; multi-skilled employees.
20. Physical products; a warranty or guarantee
21. manufactures; product lines.
22. high profitability; profitable items.
23. take account of; monitored and defeated
24. potential market; particular product or service
25. northern cultures; pay-for-performance

PART 3: Answer the following questions (6 points)
1. Please show three sectors of the economy.
+ the primary sector: agriculture, and the extraction of raw materials from the earth;
+ the secondary sector: manufacturing industry, in which raw materials are turned into finished products (although of course many of the people working for manufacturing companies do not actually make anything, but provide a service – administration, law, finance, marketing, selling, computing, personnel, and so on);
+ the tertiary sector: the commercial services that help industry produce and distribute goods to the final consumers, as well as activities such as education, health care, leisure, tourism, and so on.

2. What is management? State five works that a manager is suggested to do.
 Management is the process of getting activities completed efficiently and effectively with and through other people.
 Peter Drucker, the well-known American business professor and consultant, suggests that the work of a manager can be divided into planning (setting objectives), organizing, integrating (motivating and communicating), measuring, and developing people.
3. How many types of company structure? Present the natures of them all.
• Hierarchical or pyramidal structure, with one person or a group of people at the top, and an increasing number of people below them at each successive level.
• Functional structure, including (among others) production, finance, marketing, sales, and personnel or staff departments.
• Decentralized. Each division had its own engineering, production and sales departments, made a different category of car (but with some overlap, to encourage internal competition), and was expected to make a profit.
• Matrix management, in which people report to more than one superior.
4. Please specify the content of theory X and theory Y.
Theory X is the traditional approach to workers and working which assumes that people are lazy and dislike work, and that they have to be both threatened
Theory Y, on the contrary, assumes that people have a psychological need to work and want achievement and responsibility.
5. What is JIT production? Give its advantages and disadvantages.
In Just-In-Time (JIT) production – also called lean production, stockless production, and continuous flow manufacture – nothing is bought or produced until it is needed. Each section of the production process makes the necessary quantity of the necessary units at the necessary time – which is when it is required by the next stage of the manufacturing process, or by distributors or customers.
The main BENEFITS of JIT are the following:
5. Funds that were tied up in inventories can be used elsewhere.
6. Areas previously used to store inventories can be used for other more productive uses.
7. Throughput time is reduced, resulting in greater potential output and quicker response to customers.
8. Defect rates are reduced, resulting in less waste and greater customer satisfaction.
Most companies find, however, that simply reducing inventories is not enough. To remain competitive in an ever changing and ever competitive business environment, must strive for continuous improvement.
DISADVANTAGES of JIT:
Implementing thorough JIT procedures can involve a major overhaul of business systems -it may be difficult and expensive to introduce.
JIT manufacturing also opens businesses to a number of risks, notably those associated with the supply chain. With no stocks to fall back on, a minor disruption in supplies to the business from just one supplier could force production to cease at very short notice.
6. What is marketing? Provide the characteristics of “Marketing 4P” and “Marketing mix”.
The “marketing concept” assumes that the producer’s task is to find wants and fill them. In other words, you don’t sell what you make; you make what will be bought. As well as satisfying existing needs, marketers can also anticipate and create new ones.
The best-known classification of these elements is the ‘four Ps’: product, place, promotion, and price. Aspects to be considered in marketing products include quality, feature (standard and optional), style, brand name, size, packaging, services and guarantee.
Place in a marketing mix includes such factor as distribution channels, locations of points of sale, transport, inventory size, etc. Promotion groups together advertising, publicity, sales promotion, and personal selling, while price includes the basic list price, discounts, the length of the payment period, possible credit terms, and so on. It is the job of a product manager or brand manager to look for ways to increase sales by changing the marketing mix.

Kết quả (Anh) 1:

PART 2: Filling in the blanks (2 points)1. commercial services; education 2. foreign markets; affect 3. deregulation; unskilled jobs done 4. manufacturing organizations; personnel or staff 5. Top managers; public authorities 6. the great many people; international marketing7. decision-making; self-discipline.8. the weak and vulnerable; self-discipline9. computers and robotics; boring, mindless, repetitive and mechanical 10. repetitive jobs; different repetitive jobs 11. division; category of car 12. consequently; even though 13. target market; goods or service 14. productivity; throughput 15. task-oriented logic; superior line16. file maintenance; proof-reading17. mobiles phones; developing rapidly.18. Small suppliers; their facilities 19. half-finished items; multi-skilled employees. 20. Physical products; a warranty or guarantee21. manufactures; product lines.22. high profitability; profitable items.23. take account of; monitored and defeated 24. potential market; particular product or service 25. northern cultures; pay-for-performance Part 3: Answer the following questions (6 points)1. Please show the three sectors of the economy.+ the primary sector: agriculture, and the extraction of raw materials from the earth;+ the secondary sector: manufacturing industry, in which raw materials are turned into finished products (although of course many of the people working for manufacturing companies do not actually make anything, but provide a service-administration, law, finance, marketing, selling, computing, personnel, and so on);+ the tertiary sector: the commercial services that help industry produce and distribute goods to the final consumers, as well as activities such as education, health care, leisure, tourism, and so on.2. What is management? State five works that a manager is suggested to the do. Management is the process of getting activities completed efficiently and effectively with and through other people. Peter Drucker, the well-known American business professor and consultant, suggests that the work of a manager can be divided into planning (setting objectives), organizing, integrating (motivating and communicating), measuring, and developing people.3. How many types of company structure? Present the natures of them all.• Hierarchical or pyramidal structure, with one person or a group of people at the top, and an increasing number of people below them at each successive level. • Functional structure, including (among others) production, finance, marketing, sales, and personnel or staff departments. • Decentralized. Each division had its own engineering, production and sales departments, made a different category of car (but with some overlap, to encourage internal competition), and was expected to make a profit.• Matrix management, in which people report to more than one superior.4. Please specify the content of theory X and theory Y.Theory X is the traditional approach to workers and working which assumes that people are lazy and dislike the work, and that they have to be both threatened Theory Y, on the contrary, assumes that people have a psychological need to work and want achievement and responsibility.5. What is JIT production? Give its advantages and disadvantages.In Just-In-Time (JIT) production-also called lean production, stockless production, and continuous flow manufacture-nothing is bought or produced until it is needed. Each section of the production process makes the necessary quantity of the necessary units at the necessary time-which is when it is required by the next stage of the manufacturing process, or by distributors or customers.The main BENEFITS of JIT are the following:5. the Funds that were tied up in inventories can be used elsewhere.6. Areas previously used to store inventories can be used for other more productive uses.7. the Throughput time is reduced, resulting in greater potential output and quicker response to customers.8. Defect rates are reduced, resulting in less waste and greater customer satisfaction.Most companies find, however, that simply reducing inventories is not enough. To remain competitive in an ever changing and ever competitive business environment, must strive for continuous improvement.Disadvantages of JIT:Implementing thorough JIT procedures can involve a major overhaul of business systems-it may be difficult and expensive to introduce.JIT manufacturing also opens businesses to a number of risks, notably those associated with the supply chain. With no stocks to fall back on, a minor disruption in supplies to the business from just one supplier could force production to cease at very short notice. 6. What is marketing? Provide the characteristics of "Marketing 4 p" and "Marketing mix".The "marketing concept" assumes that the producer's task is to find wants and fill them. In other words, you don't sell what you make; you make what will be bought. As well as satisfying existing needs, marketers can also anticipate and create new ones. The best-known classification of these elements is the ' four Ps ': product, place, promotion, and price. Aspects to be considered in marketing products include quality, feature (standard and optional), style, brand name, size, packaging, services and guarantee.Place in a marketing mix includes such factors as distribution channels, locations of points of sale, transport, inventory size, etc. Promotion groups together advertising, publicity, sales promotion, and personal selling, while price includes the basic list price, discounts, the length of the payment period, possible credit terms, and so on. It is the job of a product manager or brand manager to look for ways to increase sales by changing the marketing mix.

Kết quả (Anh) 2:

PART 2: Filling in the blanks (2 points)
1. commercial services; education
2. Markets foreign; hưởng
3. deregulation; unskilled jobs done
4. Organizations manufacturing; personnel or staff
of 5. Top managers; public Authorities
6. người great many; international marketing
7. Decision-making; self-discipline.
8. weak and Vulnerable; self-discipline
9. computers and robotics; boring, mindless, mechanical Repetitive and
10. Repetitive jobs; Repetitive jobs khác
11. division; category of car
12. consequently; thậm though
13. target market; Goods or service
14. productivity; throughput
15. task-oriented logic; Superior line
16. file maintenance; proof-reading
17. mobiles phones; Developing rapidly.
18. Small suppliers; ask for their facilities
19. half - finished items; multi-skilled employees.
20. Physical products; a warranty or guarantee At
21. manufactures; product lines.
22. High profitability; Profitable items.
23. take account of; monitored and defeated
24. potencial market; Particular product or service
25. Northern cultures; pay-for-performance PART 3: Answer những QUESTIONS (6 points) 1. Please show three sectors of the economy. + the primary sector: Agriculture, and the extraction of raw materials from the earth; + the secondary sector: manufacturing industry, raw materials are chứa Turned Into finished products (although of course many of the People working for manufacturing companies do not make anything Actually, but cung a service - administration, law, finance, marketing, selling, computing, personnel, and so on); + the tertiary sector: the commercial services industry Produce and distribute mà help big Goods the final Consumers, as well as hoạt như education, health care, leisure, tourism, and so on. 2. What is management? State five có a manager works is suggested to do.  Management is the process of getting completed efficiently and effectively hoạt with and through other people.  Peter Drucker, the well-known American business professor and consultant, đề nghị rằng work of a manager Divided Into thể planning (setting Objectives), Organizing, integrating (motivating and truyền), measuring, and Developing people. 3. How many types of company structure? Present the natures of Them All. • Hierarchical or pyramidal structure, with one person or a group of People at the top, and an Increasing number of người added at each successive level below. • Functional structure, gồm (among others) the production, finance , marketing, sales, and personnel departments or staff. • Decentralized. Each division hda riêng engineering, production and sales departments, made ​​a different category of car (but with some overlap, to Encourage internal competition), and was expected to make a profit. • Matrix management, chứa người report to vài superior. 4. Please specify the content of theory X and theory Y. Theory X is the traditional approach to workers and working mà People are lazy and assumes mà dislike work, và They have to be cả Threatened Theory Y, on the the contrary, assumes mà People have a need to work and want Psychological Achievement and responsibility. 5. What is JIT production? Advantages and Disadvantages its Give. In the Just-In-Time (JIT) production - lean production cũng gọi, stockless production, manufacture and continuous flow - nothing is off until it is Produced Bought or needed. Each section of the production process the cần Makes quantity of the units at the cần cần time - mà khi is required by the next stage of the manufacturing process, or by distributors or customers table. The main BENEFITS of JIT are những: 5 . Funds tied up in inventories là có can be used elsewhere. 6. Areas used to store inventories trước can be used for other more productive dùng. 7. Throughput time is reduced, greater potencial quả print output and Quicker response to customers table. 8. Defect rates are reduced, less waste and greater print quả customer satisfaction. Most companies find, Tuy nhiên, that simply is not enough Reducing inventories. Ever To Remain competitive in an Ever Changing and competitive business environment, continuous improvement phải STRIVE for. Disadvantages of JIT: JIT thorough Implementing Procedures to involve a major overhaul of intervention business -IT systems lẽ khó and expensive to introduce. JIT manufacturing am also opens Businesses to a number of Risks, associated with the những Notably supply chain. With no stocks to fall back on, a minor printing supplies Disruption to the business from just one supplier could force to cease production at very short notice. 6. What is marketing? Provide the Characteristics of "4P Marketing" and "Marketing mix". The "marketing concept" producer's task assumes rằng wants is to find and fill added. In other words, you do not sell what you make; you make what Will Be Bought. As well as satisfying existing needs, marketers can anticipate and create new ones cũng. The best-known classification of elements is những the 'four Ps': product, place, promotion, and price. Considered to be aspects of marketing products include print quality, feature (standard and optional), style, brand name, size, packaging, services and guarantee At. Place in a marketing mix includes such 'factor as distribution channels, locations of points of sale, transport, inventory size, etc. Promotion groups together advertising, publicity, sales promotion, and personal selling, while price includes the basic list price, Discounts, the length of the payment period, im possible credit terms, and so on. It is the job of a product manager or brand manager to look for Ways to tăng đổi sales by marketing mix.