Mr. Weng Kan share, Google want to become partners with auto insurance companies to help customers more advantages in the purchase of insurance, while offering quality services for the insurer, the insurance broker and agent. Google's strengths is the ability to search and analyze the data. The company wants to use this strength to the types of different financial services, from insurance to banking, including credit card sector and mortgage lending. Mr. Weng Kan said Google Compare can meet the needs of the business and insurance agents through the construction of the questionnaire aims to collect information of the client in the process they search for automobile insurance products on the network.Besides, Google also uses the Working Group to determine the wishes and needs of customers. Google found major problems that customers care about is finding how simple to compare product prices. A member of the Working Group stated the problem: "why no Kayak page * for car insurance?" Google has used a similar concept to Google should design Compare. "To Compare, we aim to provide customers with accurate product prices rather than estimated," said Weng Kan said.
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