Banner ads are static images fixed on a particular site and the types of advertising first used in the early years of Web advertising. The advantage of this type are easy to make and most of the reception site. But the downside of it is new technology changing banner ads make static banners look so bland and boring. Moreover, this type of advertising does not meet the needs of customers better with other types of advertising banners.
Banner is the banner format can move, roll back, or some form of it. Most bands of this type of advertising to use images GIF89 format works like the flip book includes many images in sequence. Most animated banner from 2 to 20 frames. This type of advertising is extremely popular, the simple reason is that it is clicked more than static banner ads. Since there are so many frames this banner can make a lot more photographs and information static banner ads. Moreover, the cost to create this type of banner is inexpensive and its small size usually does not exceed 15 kilobytes.
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