To defend the position, Apple has augmented the use of marketing relationships with customers through the launch of new products and media exposure sessions to address the related problems of product leadership companies (Steve Jobs ever explanation about errors forfeit the wave of iPhone). Besides, the technical staff also regularly to guide customers to use the features of the machine to the customer from the surveyor. Genuine Iphone products are global warranty, after-sales services such as warranty, maintenance, repair, replacement of components used very well, steady loyalty and customer satisfaction for Apple products.
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