has been established since 1886, has so far Coke as one head of potable water industry. Tháng 2-1994 Cocacola known more in Vietnam market. Coke products as one of the stylish icons and stylish in the hearts of consumers. The success in the market not only because of good product quality but also in the advertising strategy of the company. Companies are creating own imprint in the hearts of consumers. And thereby keeps 1st place in the hearts of consumers. In this report will analyze the clarity and detail of cocacola marketing.
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