Philip Clark aims to motivate his employees both by paying attention to hygiene factors and by enabling satisfiers. For example, he motivates and empowers his employees by appropriate and timely communication, by delegating the responsibility and involving staff in decision making. He holds forums every year in which staff can be part of the discussions on pay rises. This shows recognition of the work of Tesco people and rewards them. Tesco staff can even influence what food goes onto its restaurant menus. Employees thus become motivated to make choices that will increase their use of the restaurants.
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