Chapter 2: the REALITY of the FINANCIAL SITUATION of the INKJET PRINTER PRODUCT CITRONIX in TRADE CO., LTD technical SERVICE HOANG VU 2.1. theoretical basis2.1.1. The concept of financial activity of the enterpriseBusiness finance is a financial industry subjects, research on the process of formation and use of innovation in enterprises, aiming to maximize the benefits of the owner.The purpose of maximize the benefit the owner is an important basis of the theory of corporate finance. However some scholars and business leaders did not agree with this objective. Robert Martin said that businesses should focus on the goal of maximum customer satisfaction. Interview on the Financial Times, the CEO of Unilever Paul Polman and former General Electric CEO Jack Welch agreed that they "did not work as the owner value", "value to owner is the worst idea in the world". The newspaper The Economist explained that "the problem is not the value of the owner, which is the use of the short term price rise of stocks do represent it"The term "corporate finance" can cause the wrong idea here is the research subjects of the financial issues of all types of businesses. Fact from English ancestry of "corporate finance" is "Corporate Finance", financial means limited liability company. Some recommend that translators should call this course "company finance" to avoid confusion. Although the basic principles of corporate finance can apply to all types of businesses, but many problems are only applicable to limited liability business.
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