6. Trending on social media is also effect public relations: (new)Finally, the main effect of social media for public relations officers is about the trending. Trending is likely a general tendency of events that people update every day. It can become a hot trend. Social network like Facebook, Twitter, SnapChat, ... are the hot trend which are following by everybody. The trending topics, which are shown on the main website, represent those pieces of content that bubble to the surface on Twitter owing to frequent mentions by the community.The campaign video that was shared through social media:-The aim of this campaign is to engage an audience that really does not want to hear any kind of safety message. We can use the songs in "Dump ways to die", which is an attractive song with a funny melody for people can sing along easily.-Based on that video, the IOS has updated it into a room which has two versions. In two versions, there are simple races such as before going across the road, the players must be careful of the train because the train can go through accidently. Audiences see that video they think it is interesting thus they share it with hashtags. The more hashtags associated to the videos, the faster the video become a hot trend.
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