Advertising which is born is to attract customers to alter behavior, purchase habits. To attract customers, the need of creation. But maybe when that person who raced each other ads, the ad became unwieldy, more innovative lead to reverse effect: not only not attractive clients that also cause discomfort.For Unilever in General and in particular, our Ups Slose found missing things and from there through 7 above, the campaign will make into 1 ad will have the effect of good clients than ever.
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