) Type "think and need items" (Think & High Involvement), just buy when well-informed about every dish (Learn-Feel-Do). Related categories: medicines, household electrical appliances, computers, stock, insurance, is the type of the row if the user does not know it is difficult to buy and the price higher again, need to be cautious. Type "sensitive but don't need the item very well" (Feel & Low Investment), buy without seeing the love and don't learn about every dish (Do-Feel-Learn). Related categories: food or map, but Japanese purchases would also be, do not need to know the characteristics of each.
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