We call the marketing era is the period starting from the second half of the 20th century when the business model shifted from manufacturing-oriented to a market-oriented and later said more precisely is customer orientation (more accurate consumer customers). Roadmap to convert this business thinking of forming a series of new definitions and concepts to help marketing really become an efficient application of science. Marketing today share the view that the proper strategy is to go find "private roads" for her to meet the diverse needs and always the mystery of man. There are few people admit to marketing at the level of philosophy. They said that marketing is inexpensive and the example humans do things that people don't want. We want to alert the community that the Marketing is an academic industry has been raising philosophy, including Brand Marketing is a culmination. Non-self marketing itself established the Mission for themselves which is the driving force shaping the Mission of marketing science (understood in a broad sense). Today the field would also be a marketing application, as long as it defines the mission to serve the people and for the development of the human species. Marketing to help shape the product or how to satisfy the needs of the people; World marketing helps people realize the aspiration (the needs not yet satisfied) to promote them rise; marketing helps people identify themselves with those around, between the product (benefits, value) with this product (benefits, value) else
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