1. Goal: "Certainly the market strategy" Focus on key markets rather than spreading investment and then not get anything in the whole year. It is a strategy that Coca-Cola, maker made the world's largest fresh water, always take as a basis for development goals of his. Since its inception, the goal of the Coca-Cola dominates the market is the largest market rather than spreading his worldwide. Unlike many firms of freshwater in the world seeks to expand its field to wherever possible, Coca Cola always consistent with the traditional markets.
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