According to some researchers could classify customer satisfaction into three types and they have different impacts to service providers:
- Satisfied positive satisfaction is positive and feedback through the demand on the increase for service providers. For customer satisfaction positively, and their suppliers will have good relationships, mutual trust and feel satisfied when transactions. Therefore, it is easy to become customer groups loyal customers of the business as long as they realize now there are many improvements in the provision of services to them.
- Satisfied stable: for guests customer satisfaction has stabilized, they will feel comfortable and satisfied with what is happening and do not want to change the way round service provider's business. Therefore, these customers proved pleasant, with high self-confidence for business and willing to continue to use the services of the business.
- Satisfied passive: the customer satisfaction passive less confidence in their business and that it is difficult for enterprises to improve the quality of service and change according to your requirements. Therefore, they will not actively contribute ideas or oblivious to the ongoing efforts to improve the business.
So, just to think comprehensively about the needs of customers, we can create feeling completely satisfied customers.
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