While big data has the potential to arm all of us have a vast array of information and insight, it can also be overwhelming. If you are an independent consultant, where do you even start? John Murphy, chief financial officer of B & C Financial Advisors in Ponte Vedra Beach, Florida, shares insights in a recent article to help advisors get ahead. Here are some key highlights: structure in space The basic problem of enlisting the data mining tools Be open to using a combination of solutions and tools for customer data mining groin. Continued implementation of new services and updates may be introduced. More and more customers expect continuous access to online information. Using digital reports and even communicate through text helps customers update. Moving towards a model completely paperless, but do not rush customers feel more comfortable with the traditional paper statements. Putting data mining tools into action Collect all data needed for internal evaluation process. Provide transparency and unlimited, allowing customers to access their reports and view account information from any device at any time. Adjusting workflow and all customer interaction to everyone in the office can easily locate these items could have been handled by another person, and can receive up to speed on the various conversations were had with customers.
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