From the research results, proposed some solutions to improve the quality of services on the Han River cruise.
3. Object and scope of the study
research project on service quality and the factors that affect the quality of service on the Han River Cruise - Da Nang. The study period is applied 10-6 -2016 to 15-6 -2016
II. Arguments
long, people are naturally curious and eager to learn about the world around them so tourism has emerged and become a phenomenon quite important in their lives. However during development, tourism has become a social and economic phenomenon complex and its active content is constantly expanding and increasingly more abundant.
In terms of basic, tourism phenomenon is leaving regular residence to conduct a rest and recreation purposes other than making money elsewhere and return to where he started from the end of the trip. Based on this perception has many experts, authors study on tourism in the world has launched its different concept of tourism.
According to Mr. Azar - Swiss, tourism is one of forms a temporary move from one area to another area, from one country to another country without changing residence or work. His opinion has shown that traveling is not attached to the habitual residence, long-term and working to earn income at the destination.
According to Professor, Dr. Hunziker and Professor, Dr. KRAPF - who is considered the founder of the theory of tourism supply, tourism is the set of relationships and phenomena arising during the journey and stay of non-locality, if the stay residence that failed regularly and did not involve activities for profit. This view has been more progress in that perspective of Azar define tourism also includes the relationship of humans arise when leaving the residence frequently. But it did not mention the trip purpose of man.
Thus, due to too many opinions, different views so although tourism operators have formed a very long time and speed development with very fast, but so far the concept of tourism still can not agree on. Professor, Dr. Berneker - a leading expert on tourism in the world has ever commented: For tourists, there are many studies, the authors have defined this much.
To be able to understand the concept of travel an extensive history, nature has both practical reasoning, we can approach the three angles: the observer, the tourist business and economic sector.
the accident wrecked boat in Danang is considered is one of the serious accidents in recent days social networking sites, and continuous media coverage in many different directions, mostly negatively Danang services. The accident occurred not only cause more suffering and loss to the victims and family travelers, but also a huge influence on the "look" of visitors on tourist service quality in this city. Quality is one of the leading factor and extremely important to attract and retain visitors lich.Qua incident on the Da Nang authorities have fired some officials after a ship was South river sank on June 4, causing the death of three people's nguoi.Uy city has directed the Department of transportation to fire the director and deputy director of inland waterway port, as well as the entire management team Han.Uy River Port Committee also requested its inspection department to find out the individuals directly responsibile at the Department of transportation and the Department of Tourism, and disciplinary action against them. June 2, the Coast Guard has determined that a ship called Thao Van still active on the Han river, although not licensed to carry passengers. The Port Authority, however, has not kept tau.Ngay June 4,
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