My opinion, advertisers are often blamed for promoting a materialistic society by making their desired products as possible. Today, many companies have produced a variety of products to meet the needs of the new man. Everyone has different needs for marketers to play an important role in the market of products for different types of needs of customers in different segments. Once the marketer's targeted market segments, they will start promoting their products for targeted segments. They will do a lot of advertising to promote their products to appeal to targeted segments. Advertising is important because buyers will begin to know a product from the ads. The ad more appealing is the product of more famous people. To make a successful advertising, most advertisers will promote the product in such a way that it is a daily necessities, but the fact is, it is not. Moreover, the advertising is done will also provide an illusion to everyone that everyone should have at least one of the advertised product at home to make their lives more convenient, comfortable and the cause, a symbol of luxury
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