Shiseido illustrates some attribute

Shiseido illustrates some attributes of a successful case. The company’s senior executives must, for example, explain the globalization story in a way that makes it meaningful to other employees. When Shiseido’s Shinzo Maeda (now the company’s chairman) became chief executive officer, in 2005, he made globalization a top priority. Maeda constantly reminds employees of the company’s vision: to “become a global player representing Asia with its origins in Japan.” This positioning clarifies the company’s overall strategy— reinforced by a major acquisition and the establishment of a global rotation program— without diminishing the home market’s importance.

Kết quả (Anh) 1:

Shiseido illustrates some attributes of a successful case. The company's senior executives must, for example, explain the globalization story in a way that makes it meaningful to other employees. When Shinzo Maeda Shiseido's (now the company's chairman) became chief executive officer, in 2005, he made globalization a top priority. Maeda constantly reminds employees of the company's vision: to "become a global player representing Asia with its origins in Japan." This positioning clarifies the company's overall strategy — reinforced by a major acquisition and the establishment of a global rotation program — without diminishing the home local importance.

Kết quả (Anh) 2:

Shiseido illustrates some attributes of a successful case. The company's senior executives phải, for example, explain the story in a way Globalization nó có meaningful to other employees. When Shinzo Maeda's Shiseido (now the company's Chairman) became the chief executive officer, in 2005, he made a top priority Globalization. Maeda Constantly reminds employees of the company's vision: to "Become a global player representing Asia With its origins in Japan." This positioning clarifies the company's overall strategy- Reinforced by a major acquisition and the ESTABLISHMENT of a global rotation without diminishing the home program- market's Importance.