Due to the impact of the industry sector: by fields of activity of the enterprises XBP had profound impact to the PR activity deployment method. Consequently, the PR activities of a business other than the also XBP business normal goods. As for the commodity trading business, the other merely through PR activities, businesses make customers know to his product, his business is known but the business publications, the PR activities also bring adverse effects, propaganda content of popular books, of such knowledge in the XBP products are also popular. Because of this reason, the staff working in the PR business XBP not simply p.r. Eastern time do advocacy work. They have to balance between cultural factors and economic factors in each of its activities. This is the hardest of the PR Officer for the book.
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