-BK has a store at Danang international airport, the amount of the customers here are mostly foreign guests. This location stores are inside than most customers VN inaccessible. If BK'd entered the market in Danang, the BK should choose a more appropriate location, such as in the city centre to easily attract customers.-Fast food most attract the young people, BK should invest in media channels such as facebook, Foody Da Nang or right at the Inn with the logo, eye-catching banner.
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