As the survey in question 3, factors consumers are most concerned about when buying factor is still price, customers will feel like and be tempted by the products with a discount of "terrorist" than root level, understand this mentality should have applied Hotdeal by giving a high level of cost control, and then decreased sharply. This is a double-edged sword, apparently obtained survey results showed that consumers believe there Hotdeal promotional discounts than Lazada, it helps to be in the first position of consumers , referring to the discount items that they think Hotdeal. But the flip side of it is that there will be some customers or even customers shopping at hotdeal they will recognize true price of the product by reference to other sites or key sales they learn in the store, which will lose the confidence of consumers for Hotdeal, despite putting up prices to decline sharply thereafter to bring the product to the original selling price is sometimes not causing damage to consumers or product may still be cheaper than the website sales page a little different. But this it shows a lack of sincerity of Hotdeal for customers, easy to lose the confidence of consumers
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