In a welding industry matured, the process of innovation is a key opportunity for South Korean products. The cost advantage of the innovation process is accomplished by lowering production costs, improving product quality, management and rational. The improved manufacturing floor plan and strategy for electronic manufacturing plant in Lincoln is a good example of the innovation process. precious, rare, the ability to control their organization about the coordination between the engineers design products and modes of creating a cost effective savings the competitive advantage. "this is seen as a key factor in reducing costs, streamlining production," William Irrgang explained. the international industry created the opportunity of growth in sales for arc welding products. However, international competition can create new threats include increased competition, the invasion threat, and the threat of replacement. as will be discussed below, lincoln electric to reduce the subject to use a cost leader in business strategy.
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