Character Costume and mystery boxes will be placed at the outside of schools, public squares and in front the supermarket or convenience store to attract the attention of not only adults but also children. Because of the nature of packaging and image used to promote not only their age limit to enter the fun and curious child objects should be aimed at creating opportunities for interaction with advertising products, stimulating the curiosity from the children, introduce them to the possibility of planting trees, protecting the environment and we will make adults (parents or relatives) to learn about products.
Here, costume character who wears pants shirt was designed as the Super Egg. These people will require participants (random) interacts with mystery box. Mystery box is a cardboard box, when opened will appear green trees pop-up represents the "Grow a plant out of me". The attraction of the Guerilla marketing is that it does not focus on education or preachy. It makes the viewer think that they are exploring a mystery. One of the most unforgettable thing that makes viewers feel they are fortunate to witness them.
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