- Firstly, the service generally identifiable intangible. Unlike goods, products and services do not exist as specific items and therefore can not determine the quality of service directly with the technical indicators are quantified. Therefore, service quality management more difficult than managing the quality of goods. Because the service is the result direct interaction between customers, staff and facilities to serve the quality of service depends on the capacity and professional qualifications of the service personnel, subjective assessment customer and amenities catering equipment. The same kind of services and amenities available, but various service personnel, the quality of service varies.
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