New products launched in the market in the last 2 years. The development of the fast food market in VN: fast food market in Vietnam is a potential market with a population of 13 th world , mainly young population and large power consumption. With the idea of opening a private entrance for a type of new fast food products that have not been popular in Vietnam, the group chose to target rice burger entering the fast food market. Established by the Board of Project began SIFE University from Lotus (International Student Organization), the project is one of Ricepass business community as core long-term investment from the research products, expand distribution channels distribution, and market penetration relatively strategy.
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