In the context of mass media comes up from the basic form to complex, language is one of the elements that make up the product quality of a press, or, by extension, in the selection and communication use of language is extremely important requirement to ensure the effectiveness of the transmission of the message. If put in the context of the last century, the function of the press still encapsulated within social messaging communication, the language has no word Diem mao press as now. Just separate environmental review press Vietnam, then the selection of words, divide the layout article, titled ... also has the major challenges to reach the final destination is approved by the readers . Further is when people use the rhetorical forms of expression sentence. The timing of the use of that appearance was then that the matter of linguistics arose.
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