Strategy 7 years, SAIL'22 is an exciting journey of the Group Carsberg. SAIL'22 towards a brighter future. The significance of this strategy is before you sail out to sea, we must clearly identify the destination that we are aiming for, then the goals that will lead the way for us. Ambitions clear with the strategic thrusts will help us move forward. And our ambition which is to become a most successful beer company, Professional and Most Attractive least in all markets.
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