Vietnam is one of the largest beer consuming market in Asia, after China and Japan, according to the latest information, the Vietnam beer market is a stable trend. Forecasts in 2015, Vietnam will consume about 4 to 4.4 billion liters of beer on average 45 to 47 litres/person/year. Have to say Vietnam is pretty priority for domestic beer market as Sabeco, Habeco, ... But also not a few people used the line senior and super senior beer in Vietnam, Heneiken honored to be among the few. As of 2014, Heneiken accounted for 7% of the Vietnam beer market share. Domestic beer is 60%, more than twice the 8 times the amount consumed. However the products are high end tag as Heneiken often have commercial value and higher profit despite not leading products in Vietnam.
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