Browse through the daily newspapers, can see, enterprises have gradually knows how to bring to consumers the necessary information, meanwhile, how to convey the information of press diversity, closer and more receptive.Businesses wishing to cooperate with the press to put more information p.m. looking, reviews of the journalist. Therefore, the symbiotic relationship between business and journalism as more important.Businesses are also looking forward to seeing the press about his objectivity and balance. Specifically, when the business performs well, then effectively need the encouragement, encouragement. But when businesses have difficulties, you need to have the sharing, information with the press about his problems.However, I found the information about the current business is still much talk about the product, the sales program..., but also little information on the business aspects of sustainable development, contribute and share with the community.Is a multinational corporation, since many years now using Dow Jones index AkzoNobel to assess the sustainability of the business. This is still a new concept in Vietnam and I hope the press will pay more attention to this issue when the information about the problems of the business.
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