The research process is done as follows: the first is to determine the objective need for research, then learn the base theory says about the loyalty of employees. Based on that theory, and based on the actual situation at Morrin Hue hotel put out original research model. Next conduct research through two phases: the first phase is qualitative research by discussing the double arm (n = 20) to calibrate the measuring scale of the observable variables, phase 2 is done quantitative research (conducting surveys, sample selection by questionnaire with n = 145). After collecting information from the questionnaire, the survey conducted by data processing software SPSS 17.0 is based on results of Cronbach alpha coefficient, factor analysis, multivariate regression analysis and test the fit of the model. Finally the conclusions and give recommendations for the company.
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