People are more concerned about the environment and their impact on their lives. As a result, the use of natural factors as a resource, marketing activities are now common trend. There are different natural trends in the company's marketing strategy applied in their business to get a huge profit. The natural source of the natural environment factors of the system elements enter the necessary activities: enterprise resource scarcity of raw materials cost, increase environmental pollution, increase the shortage of raw materials, pollution, government intervention environmentally) and sustainable development strategy. When the production activities have increased, or when the occurrence of natural disasters such as floods, droughts, sources of raw materials, reduced production enterprises, resulting in a lack of benefits. The company should be in the marketing strategy, try to balance between ecology and economy
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