The value -This philosophy applies most strongly for those goods That are passive demand the goods that the buyer does not normally think of buying insurance, such as dictionaries, encyclopedias ... --In this industry has perfected the technique to detect the clients have prospects and pressure to sell to them by persuasion about the benefits of the product.-The sales philosophy is applied both in the non-profit sector, such as fundraising, admission to the University-Peter Drucker, one of the top school administrator, has said that: one can give is never also needs to sell something. But the aim of marketing is to make selling becomes unnecessary, ... is to know and understand good customers to rate products and services will fit perfectly with the customers and order it to be sold. In an ideal way, marketing will lead to results as have customers ready to buy. Then the whole work must do is to ensure products or services are always available.
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