• Step 1: Identify objectivesWhen preparing the planning and control process, the management needs to must build objectives for the company because they are considered as the direct way the company must achieve. From that, they can set up suitable strategies and methods to achieve those objectives effectively. For TFH Company, the typical objectives are: Increase the sale volume of two new products Increase the profitability Increase the quality for two new products Increase the satisfaction of customersthrough Santoshi border
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