The biggest obstacle for the development of e-commerce in Vietnam is the psychological barriers. Vietnamese consumers still preferred the form of more direct purchases by the apprehension of buying right now. poor quality. According to a recent survey by the Ministry of industry and trade made with 3,500 businesses across the country, only 3.5% of the businesses are equipped to be ready to receive electronic payment is lower than the average level in the world.Enterprises need to try to change the shopping habits of customers, while ensuring the quality of goods and services delivered to keep the prestige of the brand.
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