Change the culture of the Organization: the change of organizational culture is positive, but clearly, the change in organizational culture is a long process. The remarkable thing is that, to be consistent with the values of the development organization, most changes have created a new culture in favour of: reducing the Prosecutor of the managers; increase the acceptance of risk and conflict; strengthen the communication between managers and employees. The emphasis changed organizational culture here is to make organizational culture becomes more dynamic, easy to adapt and focus more on the needs of the customer as well as the quality of the goods and services of apple.
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