marketing communications activities such as advertising, public relations, direct marketing, encouraging receptive, well well ... as active media news about our products and about the image of your business to customers to persuade them to use their products. This media activities demonstrated very clearly the company's culture. In other words, each company has a model media marketing activities bring a private cultural imprint. That is, if the level of the culture of a company is the public acknowledges is higher then surely a marketing communications activities of the organization that will carry the cultural values and ethical standards consistent with cultural values and the morals of society.
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