Distribution model: Vinamilk keep the catalytic continuous distribution system to make it more fit in the modern market. Nowadays, Vinamilk has more than 250 exclusive distributors with approximately 200.000 retail outlets nationwide.Vinamilk's ambition for the outside world: According to 3rdquarter financial report in 2013, Vinamilk has exported 3,354 trillion USD dairy products in the first nine months of the year. Vinamilk has signed export contracts for a whole year with a total value of 230 million dollars. Between 2008 and 2012, the export growth rate of Vinamilk reached 62%. Currently, Vinamilk has exported powdered milk powder, condensed milk, nutrition, fresh milk, soy milk and yogurt to 26 countries, including the US, Australia, Canada, Russia, Japan, Thailand, Korea, Turkey, Iraq, Korea ...The general strategy for long-term development: Focusing on main business-milk production with 4 key commodities, which are liquid milk, condensed milk, milk powder and yoghurt. Developing further beverage industry which is beneficial to health with main products as fruit juice, soy milk, and traditional drinks like green tea, aloe Vera, salty lemonade, ...Looking for opportunities to develop export market and invest outside to ensure that the supplies of raw materials are stable and safe Continuing to strengthen the distribution system in the country, opening more retail outlets and enhancing distribution coverage. Continuing to expand the export market.
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